The Shard UK - Creating Stunning Event Photography in the Heart of London
- Evoke Pictures
- Apr 2
- 3 min read
Updated: Apr 8
When it comes to iconic locations for event photography, it’s hard to beat The Shard. As London’s tallest building, it offers breathtaking views, and a unique atmosphere that makes any event feel extra special. That's why we were so delighted to be recently invited along to photograph an event there .
The View – A Photographer’s Dream
Let’s start with the most obvious—The Shard’s view. From its 72nd floor, the views stretch out across the entirety of London, and even on a cloudy day, you can feel the awe-inspiring grandeur of the city. As a photographer, this provides endless opportunities for dramatic and expansive shots. But it’s not just the view that makes it special. The venue itself is a masterpiece of modern design. The interior spaces are sleek and contemporary, with a sophisticated atmosphere that’s perfect for a variety of events, from corporate functions to exclusive parties and weddings. The mix of natural light pouring in from the floor-to-ceiling windows and the striking architectural features offers fantastic lighting for capturing both candid moments and styled portraits.

The Challenge of Event Photography at a High Location
While the view is stunning, it also presents a unique set of challenges. For one, the sheer height means that the lighting can vary dramatically throughout the day. Depending on the time of the event, we may need to work with a combination of natural light streaming through the windows and artificial lighting provided by the event. The ever-changing weather can also impact the light quality—whether it’s bright sunshine, overcast skies, or even rain, I have to adapt quickly to ensure the photos reflect the energy of the event while capturing the beauty of the surroundings.

Capturing the Atmosphere
One of the things I love most about photographing events at The Shard is the atmosphere. There’s something magical about being so high up, looking out over one of the world’s most iconic cities, and witnessing people celebrating, networking, or marking special occasions. The energy is always palpable, and as an event photographer, I get to be part of those moments while capturing the raw emotion, joy, and excitement in the room.
Corporate events tend to have an air of professionalism and elegance, with shots of speakers, presentations, and networking moments, while personal celebrations—such as weddings and anniversaries—tend to be more intimate, with plenty of laughter and joy. No matter the type of event, our job is to make sure every detail is captured, from the personal connections to the grand moments of the event, all while ensuring the stunning backdrop of London adds that extra touch of glamour.

Experienced Photographers Who Know the Venue
Being an event photographer at The Shard is an exhilarating experience—one that offers both challenges and rewards. It’s an opportunity to work in one of the most iconic locations in the world while capturing moments that people will cherish for years to come. The stunning backdrop of London, the atmosphere of the event, and the privilege of working in such a breathtaking venue make every event at The Shard a once-in-a-lifetime experience for both us as photographers and for those attending.

Choosing the right photographer for your event is key, especially in a venue like The Shard. You want someone who not only has experience in event photography but also knows how to make the most of the venue’s unique features. Professional photographers like us are familiar with The Shard know exactly where to capture the best shots, how to work with the lighting, and how to turn every corner of this iconic venue into the perfect photo opportunity.

Perfect for Corporate Events
For businesses looking to make a lasting impression, there’s no better venue. Whether you’re hosting a conference, a product launch, or a corporate celebration, professional photography at The Shard brings an extra layer of prestige to your event. Photos from such an iconic location can enhance your company’s image and serve as powerful marketing tools for your brand, showcasing your event’s high standards and professionalism.

Get in touch with us today to discuss corporate photography for your next event
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